ADdysk

ADdysk® is a patented advertising and marketing mechanism which is applied to specially designed ADsip lids of takeaway beverages. Our ADsip lid and ADdysk printed disc mechanism provides an innovative new platform for delivering branding or or call-to-action campaigns. Drinkers of takeaway beverages take on average thirty sips to consume their beverage. ADdysk takes advantage of this by allowing the easy placement of promotional material on the lid of the takeaway beverage cup without the need for adhesives. The ADsip lid can accommodate a wide range of materials including paper, card, plastics and recycled materials which can all be printed both sides. This unique lid system increases brand reach, penetration and recall of key information and is easily removed with the flick of a finger.