Adverfly GmbH

Since the IOS14+ update, the increasing rejection of "bad" cookies and the upcoming Google update (blocking of all marketing cookies), you can no longer assign interactions and purchases to your campaigns! And if they are measured, it can take up to 72 hours before they are assigned or until you see them... The result: Your key figures are wrong, e.g. B. Your ROAS in your campaigns. With Adverfly you see your real values. So it can happen that you want to end a campaign because Facebook shows you a ROAS of 0.3. In the Adverfly Dashboard you then see that it is a ROAS of 4.5 after all, which is why you continue the campaign because the advertising campaigns are performing. With Adverfly, you can read your tracked and real data in the dashboard and manage your advertising campaigns accordingly.