Advertising 101

Established in late 2020, Advertising 101 is an Egyptian E-learning platform that provides an advanced course tailored for graphic designers and copywriters aiming to unleash their creative skills. Our program teaches participants how to craft professional advertising campaigns comparable to those developed by international agencies. With very few professionals working at this level in Egypt, Advertising 101 aims to elevate the industry and transform how advertising is approached in the region. At the end of the course, participants create a final project—a virtual professional campaign for an existing brand. We have celebrated many success stories through 29 rounds and over 700 participants from 15 different countries, showcasing the effectiveness and global reach of our program.