Affinity Group

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We’re the AFFINITY Agency Group – a collection of the independent agencies AFFINITY Consult, AFFINITY Create and AFFINITY Media. Recognised by WARC as Australia’s most effective Digital/Specialist agencies for four years, we grow our clients’ businesses by combining science, creativity, media and technology.

Company Details

Employees
29
Founded
-
Address
50 Stanley Street, Sydney,nsw 2010,australia
Phone
612-8354-4400
Industry
Advertising Services
NAICS
Marketing Consulting Services
HQ
Sydney, NSW
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News

Affinity Solutions Launches Outcomes Marketing Council to Advance Optimal Approaches to Ad Measurement - Yahoo Finance

Affinity Solutions Launches Outcomes Marketing Council to Advance Optimal Approaches to Ad Measurement Yahoo Finance

Wunderkind’s Adam Gendelman: Ad Industry’s Quantity-Over-Quality Obsession Hurts Brand Affinity - Beet.TV

Wunderkind’s Adam Gendelman: Ad Industry’s Quantity-Over-Quality Obsession Hurts Brand Affinity Beet.TV

Affinity Solutions Launches Live Sports Outcomes Offering With EDO On Board - ADWEEK

Affinity Solutions Launches Live Sports Outcomes Offering With EDO On Board ADWEEK

Tailoring near-infrared amyloid-β probes with high-affinity and low background based on CN and amphipathic regulatory strategies and in vivo imaging of AD mice - ScienceDirect.com

Tailoring near-infrared amyloid-β probes with high-affinity and low background based on CN and amphipathic regulatory strategies and in vivo imaging of AD mice ScienceDirect.com

Google integrates affinity audiences with Netflix campaigns via DV360 - PPC Land

Google integrates affinity audiences with Netflix campaigns via DV360 PPC Land

Test case looms for Korea’s revised Commercial Act as VIP Asset challenges Lotte Rental’s rights issue to Affinity - The Korea Economic Daily Global Edition

Test case looms for Korea’s revised Commercial Act as VIP Asset challenges Lotte Rental’s rights issue to Affinity The Korea Economic Daily Global Edition

Omnichannel ads 1.5x↑ persuasive, drive 1.9x↑ brand affinity than multichannel - Campaign Middle East

Omnichannel ads 1.5x↑ persuasive, drive 1.9x↑ brand affinity than multichannel Campaign Middle East

Reflections on "Mondrian/Reinhardt: Influence and Affinity" - The Brooklyn Rail

Reflections on "Mondrian/Reinhardt: Influence and Affinity" The Brooklyn Rail

Disney to Expand Data-Driven Commerce Capabilities with Affinity Solutions - Disney Advertising Press

Disney to Expand Data-Driven Commerce Capabilities with Affinity Solutions Disney Advertising Press

A Closer Look at the Legality of "Ethnic Affinity" - - Center for Democracy and Technology

A Closer Look at the Legality of "Ethnic Affinity" - Center for Democracy and Technology

Why affinity is the key to successful marketing campaigns - Ad Age

Why affinity is the key to successful marketing campaigns Ad Age

Facebook's 'ethnic affinity' advertising sparks concerns of racial profiling - The Guardian

Facebook's 'ethnic affinity' advertising sparks concerns of racial profiling The Guardian

CPG Advertising Spend: An Affinity for Video Ads - Sensor Tower

CPG Advertising Spend: An Affinity for Video Ads Sensor Tower

EDO and Affinity Solutions Find Creative Quality Triples In-Store Sales Impact Versus Frequency for QSRs - EDO, Inc.

EDO and Affinity Solutions Find Creative Quality Triples In-Store Sales Impact Versus Frequency for QSRs EDO, Inc.

Samba TV, Affinity Solutions Collaborate To Give Advertisers Full View of Consumer Journey - TVTechnology

Samba TV, Affinity Solutions Collaborate To Give Advertisers Full View of Consumer Journey TVTechnology

Affinity Solutions’ Custom Consumer Purchase Audiences Now Available to Advertisers on Microsoft Curate for Commerce - Business Wire

Affinity Solutions’ Custom Consumer Purchase Audiences Now Available to Advertisers on Microsoft Curate for Commerce Business Wire

Updates to Ad Targeting Categories to Improve Ads Experience | Meta for Business - facebook.com

Updates to Ad Targeting Categories to Improve Ads Experience | Meta for Business facebook.com

Affinity Solutions Launches Live Sports Outcomes Metric, Fansactions™, EDO First to Market - Business Wire

Affinity Solutions Launches Live Sports Outcomes Metric, Fansactions™, EDO First to Market Business Wire

Sorption affinity and mechanisms of per-and polyfluoroalkyl substances (PFASs) with commercial sorbents: Implications for passive sampling - ScienceDirect.com

Sorption affinity and mechanisms of per-and polyfluoroalkyl substances (PFASs) with commercial sorbents: Implications for passive sampling ScienceDirect.com

Forrester: Consumers are adept at avoiding ads - Marketing Dive

Forrester: Consumers are adept at avoiding ads Marketing Dive

Association of early-onset Alzheimer’s disease with germline-generated high affinity self-antigen load - Nature

Association of early-onset Alzheimer’s disease with germline-generated high affinity self-antigen load Nature

Power Digital Launches Creative Affinity - Business Wire

Power Digital Launches Creative Affinity Business Wire

Advertising - Radio Ads Boost Brand Affinity, Positive WOM - MarketingProfs

Advertising - Radio Ads Boost Brand Affinity, Positive WOM MarketingProfs

AFFINITY Wins Third IPA Silver Award - Little Black Book | LBBOnline

AFFINITY Wins Third IPA Silver Award Little Black Book | LBBOnline

Facebook Thinks It Knows Your Ethnicity. Here's How to See It. - Thrillist

Facebook Thinks It Knows Your Ethnicity. Here's How to See It. Thrillist

Facebook Algorithms and Personal Data - Pew Research Center

Facebook Algorithms and Personal Data Pew Research Center

Affinity Wants You to Kiss Your Dog - ADWEEK

Affinity Wants You to Kiss Your Dog ADWEEK

Affinity Launches Highly Engaging Mobile Ad Experience for Brand Marketers - PR Newswire

Affinity Launches Highly Engaging Mobile Ad Experience for Brand Marketers PR Newswire

Snap, Kantar Examine Gen Z’s Attention Span, Affinity for Brands - ADWEEK

Snap, Kantar Examine Gen Z’s Attention Span, Affinity for Brands ADWEEK

Affinity Acquires Opinary: Expanding Global Presence in Europe - 24-7 Press Release Newswire

Affinity Acquires Opinary: Expanding Global Presence in Europe 24-7 Press Release Newswire

High‐affinity interactions and signal transduction between Aβ oligomers and TREM2 | EMBO Molecular Medicine - EMBO Press

High‐affinity interactions and signal transduction between Aβ oligomers and TREM2 | EMBO Molecular Medicine EMBO Press

Joel Barnett Joins Fulton Bank as Commercial Affinity Banking Director - Nasdaq

Joel Barnett Joins Fulton Bank as Commercial Affinity Banking Director Nasdaq

Facebook (Still) Letting Housing Advertisers Exclude Users by Race - ProPublica

Facebook (Still) Letting Housing Advertisers Exclude Users by Race ProPublica

The affinity ecosystem: Evan Shapiro on streaming, studios, and the creator economy - IBC.org

The affinity ecosystem: Evan Shapiro on streaming, studios, and the creator economy IBC.org

Affinity audiences coming to Google Search campaigns - Search Engine Land

Affinity audiences coming to Google Search campaigns Search Engine Land

Trump and Argentina – Business leaders hope political affinity will pay off - Buenos Aires Times

Trump and Argentina – Business leaders hope political affinity will pay off Buenos Aires Times

Google Ads New Affinity Audiences & Seasonal Event Segments - Search Engine Roundtable

Google Ads New Affinity Audiences & Seasonal Event Segments Search Engine Roundtable

Facebook’s ad platform now guesses at your race based on your behavior - Ars Technica

Facebook’s ad platform now guesses at your race based on your behavior Ars Technica

Facebook to stop racial targeting of certain ads on site - CBS News

Facebook to stop racial targeting of certain ads on site CBS News

Ad-tech company Affinity acquires acquires German consumer engagement platform - CNBC TV18

Ad-tech company Affinity acquires acquires German consumer engagement platform CNBC TV18

Affinity’s Luke Brown: Why you should care about the Google ad tech trial - Mediaweek

Affinity’s Luke Brown: Why you should care about the Google ad tech trial Mediaweek

Clothes-Stealing Ads - Trend Hunter

Clothes-Stealing Ads Trend Hunter

Report Accuses Facebook Of Racial Discrimination In Ad Targeting - CBS News

Report Accuses Facebook Of Racial Discrimination In Ad Targeting CBS News

Facebook will remove 5,000 ad targeting categories to prevent discrimination - The Verge

Facebook will remove 5,000 ad targeting categories to prevent discrimination The Verge

‘We are a business, not an agency’: Affinity repositions as growth accelerator - Mediaweek

‘We are a business, not an agency’: Affinity repositions as growth accelerator Mediaweek

Affinity acquires German consumer engagement tech company Opinary - Exchange4Media

Affinity acquires German consumer engagement tech company Opinary Exchange4Media

ActewAGL celebrates powering local life via AFFINITY - AdNews

ActewAGL celebrates powering local life via AFFINITY AdNews

The Trade Desk’s Emma Shepherd moves to AFFINITY - AdNews

The Trade Desk’s Emma Shepherd moves to AFFINITY AdNews

Affinity appoints Carmen Campbell and Billy Luu - AdNews

Affinity appoints Carmen Campbell and Billy Luu AdNews

Posca Hydrate refreshes the streets via AFFINITY and Adonix - AdNews

Posca Hydrate refreshes the streets via AFFINITY and Adonix AdNews

What’s the secret to Hrithik Roshan’s efficacious brand affinity? - Exchange4Media

What’s the secret to Hrithik Roshan’s efficacious brand affinity? Exchange4Media

Facebook will review advertising policies for ‘multicultural affinity’ groups: Sheryl Sandberg - The Indian Express

Facebook will review advertising policies for ‘multicultural affinity’ groups: Sheryl Sandberg The Indian Express

CASE STUDY: Eye-care product builds affinity by referencing Vietnam history - Campaign Asia

CASE STUDY: Eye-care product builds affinity by referencing Vietnam history Campaign Asia

Phil Shearer finds Affinity creative director gig - joined by ex Saatchi's AD Shannon Sutherland - Campaign Brief

Phil Shearer finds Affinity creative director gig - joined by ex Saatchi's AD Shannon Sutherland Campaign Brief

Supplier investigating after complaints about 'horrible' tap water - Herts Advertiser

Supplier investigating after complaints about 'horrible' tap water Herts Advertiser

Commercial Bank launches Affinity Card for Dharmasoka College, Ambalangoda - Daily FT

Commercial Bank launches Affinity Card for Dharmasoka College, Ambalangoda Daily FT

Commercial Bank launches Affinity Card for Dharmaraja College, Kandy - Daily FT

Commercial Bank launches Affinity Card for Dharmaraja College, Kandy Daily FT

Five Ways Aquafina’s New Advert Drives Brand-Consumer Affinity - BrandTimes

Five Ways Aquafina’s New Advert Drives Brand-Consumer Affinity BrandTimes

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