Africa Axis

The founders of Africa Axis have more than 20 years of experience in bringing luxury brands to the African market. Having worked for big multinationals we have learned how to grow liquor, perfume, cosmetics, and hair care brands in more than 40 countries on the African continent. Africa Axis has a unique combination of formal and informal routes to make sure your luxury brand will reach the places where you want to be. We are listed with luxury outlets and malls ensuring your brand is visible in the most high-end points of sale that Africa has to offer. Besides that, we know how to truly cover the full potential of Africa with listings with the biggest online players and an extensive network in the informal channels. Especially the latter is of vital importance if you want to unlock the true potential of accessing Africa.