Allure Bridals

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Allure Bridals is the premier wedding dress manufacturer in the United States, headquartered in Memphis, Tennessee. Founded by the Crum family, CEO Kelly Crum transformed his family's fabric store into the Bridal Collection, a bridal salon serving Tennessee brides for many years. In 2000, when the opportunity to manufacture bridal gowns arose, Kelly expanded the store into a thriving wholesale business in just a few short years. The line swiftly rose in popularity and quickly gained recognition for its beautifully detailed and well-constructed dresses. Allure Bridals was born shortly thereafter, expanding into the menswear and occasionwear markets as well. Allure Bridals and its dress collections have consistently garnered praise, winning numerous awards including, “Fastest Growing Top 100 Private Companies” and “Top 100 Private Companies” in the Mid-South for multiple consecutive years. Allure Bridals is also a proud partner of Disney, and the manufacturer of Disney’s Fairy Tale Weddings collection. After more than 20 years of expansion in the bridal markets and multiple successful bridal and formalwear collections, the Allure Bridals family of brands continues to pride itself on thoughtful design and a warm, welcoming culture.

Company Details

Employees
78
Address
Bartlett, Tennessee, Us
Industry
Retail Apparel And Fashion
NAICS
Clothing and Clothing Accessories Stores
Clothing Stores
Shoe Stores
Men's Clothing Stores
Women's Clothing Stores
Children's and Infants' Clothing Stores
Family Clothing Stores
Clothing Accessories Stores
Other Clothing Stores
HQ
Bartlett, Tennessee
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News

Walt Disney World Shows Off First Ever Disney Villains Inspired Wedding Gowns - PR Newswire

Walt Disney World Shows Off First Ever Disney Villains Inspired Wedding Gowns PR Newswire

Disney’s new villain-inspired bridal couture for wicked weddings - Yahoo

Disney’s new villain-inspired bridal couture for wicked weddings Yahoo

Disney and Allure Bridals Have A New Line of Wedding Gowns That Make Every Bride a Princess - The Pop Insider

Disney and Allure Bridals Have A New Line of Wedding Gowns That Make Every Bride a Princess The Pop Insider

Elegance Takes Center Stage with the Debut of the Bridgerton Wedding Capsule Collection - The Curvy Fashionista

Elegance Takes Center Stage with the Debut of the Bridgerton Wedding Capsule Collection The Curvy Fashionista

Disney's Fairy Tale Weddings unveils new Disney Princess-Inspired Gowns and Bridesmaid Dresses - WDWMagic

Disney's Fairy Tale Weddings unveils new Disney Princess-Inspired Gowns and Bridesmaid Dresses WDWMagic

22 Illusion Wedding Dresses for Daring Brides - Brides

22 Illusion Wedding Dresses for Daring Brides Brides

New Princess-Inspired Gowns Unveiled by Disney Fairy Tale Weddings - Laughing Place

New Princess-Inspired Gowns Unveiled by Disney Fairy Tale Weddings Laughing Place

Elegant Winter Beach Wedding: Ally & Tyler's Story - Modern Luxury

Elegant Winter Beach Wedding: Ally & Tyler's Story Modern Luxury

2022 Disney Wedding Dresses Unveiled at Magic Kingdom Fashion Show - WDW Magazine

2022 Disney Wedding Dresses Unveiled at Magic Kingdom Fashion Show WDW Magazine

Disney’s Fairy Tale Weddings & Honeymoons Unveils New Princess-Inspired Gowns, Venue and More - The Kingdom Insider

Disney’s Fairy Tale Weddings & Honeymoons Unveils New Princess-Inspired Gowns, Venue and More The Kingdom Insider

The Bridal Shop Just Closed. How to Rescue the Day. (Published 2017) - The New York Times

The Bridal Shop Just Closed. How to Rescue the Day. (Published 2017) The New York Times

The Beauty of a Blue Wedding Dress - thekit.ca

The Beauty of a Blue Wedding Dress thekit.ca

New 'Bridgerton' Merch Collaborations Bloom Ahead of Season 3 - Collider

New 'Bridgerton' Merch Collaborations Bloom Ahead of Season 3 Collider

Disney's Fairy Tale Weddings & Honeymoons Brings Even More Magic to Weddings Across the World - PR Newswire

Disney's Fairy Tale Weddings & Honeymoons Brings Even More Magic to Weddings Across the World PR Newswire

BN Bridal: Allure Bridals Fall 2016 - BellaNaija

BN Bridal: Allure Bridals Fall 2016 BellaNaija

Disney's Fairy Tale Weddings & Honeymoons Unveils New Collection of Disney Princess-Inspired Gowns and Bridesmaid Dresses - PR Newswire

Disney's Fairy Tale Weddings & Honeymoons Unveils New Collection of Disney Princess-Inspired Gowns and Bridesmaid Dresses PR Newswire

Allure Bridals Launches Disney Fairy Tale Weddings Collections Featuring 16 Stunning Princess-Inspired Gowns - Laughing Place

Allure Bridals Launches Disney Fairy Tale Weddings Collections Featuring 16 Stunning Princess-Inspired Gowns Laughing Place

Disney’s Fairy Tale Weddings & Honeymoons Announces New Venue, Princess Dresses, and a New Coach Ahead of Valentine's Day - Daps Magic

Disney’s Fairy Tale Weddings & Honeymoons Announces New Venue, Princess Dresses, and a New Coach Ahead of Valentine's Day Daps Magic

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