ALTAR Nutrition

ALTAR Nutrition is an Irish endurance nutrition brand built for athletes who push their limits. Whether you’re a runner, cyclist, triathlete, HYROX competitor, or team sport athlete, we provide science-backed, high-carb fuel to help you go faster, farther, and for longer. Founded by endurance athlete Conor O’Keeffe, ALTAR was born from the need for effective, gut-friendly sports nutrition that delivers what athletes actually need—no fillers, no gimmicks, just performance-driven fuel. Made in Ireland and trusted by those who demand more from their training and racing, ALTAR Nutrition is here to help you go to the ALTAR and get the job done.