AMGROWTH

I help companies build and scale digital products that drive revenue growth. My approach is Product Growth as a Service - this is not your typical consulting, I enjoy getting my hands dirty in my clients' product, data, teams to achieve outstanding results. My favorite product growth scenarios include: - determining user needs/core features - defining a product strategy and converting it to a high-level roadmap - building/optimizing conversion funnel - focusing team efforts, fixing elaboration with non-product people - challenging/prioritizing the split/AB-test backlog While scaling digital product revenues by up to 20x, reaching over $200M annually, I've developed specific tools that have facilitated progress for both myself and my team. I'd be happy to help you implement and master: - Accelerated JTBD-based user research A neat way to spend exactly 18 hours of one product person to get 10-20 well-prioritized hypotheses to test, as simple as that. - Onboarding-driven product development Make sure your idea is worth development before going all-in. The best part is that's not prototype testing or user interviews - you're gaining more confidence in less time and that's quantitative data from your real users. - Product scrum That is a sprint-based approach to moving product ideas toward engineering tasks. An insane way to improve velocity by putting your engineers and product people on the same page from the very beginning, leaving fewer surprises ahead. - Rapid RICE scoring A clever alternative to traditional task prioritization based on a gradual approach. It gives you enough visibility to make decisions at different levels of abstraction while optimizing time spent on scoring - typically measured in minutes not days. I'm happy to share my experience if you're curious.