ANDLAB

www.SunookPark.com SEMINARS My seminars are provided for professional organizations, manufacturers, and service businesses who are looking to heighten awareness of the importance in branding amongst their employees or management team. Subjects include brand positioning, naming, visualization process, and brand communication. Seminars are typically held for 60 to 90 minutes. CONSULTATION I offer hourly or monthly retainer-based consultation on general branding issues such as brand management, brand expansion, and periodic audits for new and existing clientele. Courtesy brand consultations are provided as a part of the service during professional branding projects. WORKSHOPS My workshops foster a hands-on approach to developing brands. During these workshops, I guide participants through character-based branding exercises that help us investigate the nature of the brand and its core guiding attributes. These exercises enable us to formulate a brand strategy that will strengthen the roots of the brand, allowing the brand to flourish naturally. Subjects include brand positioning, naming, visualization process, and brand communication. Seminars are typically held for 60 to 90 minutes.