Ankit Mohapatra

Marketing leader with experience in developing brand strategies through market research, insight development, and integrated marketing plans that are ROI driven and have high impact. The last 11years in Digital Marketing have given me a diverse experience across sectors. I have a track record of successfully creating and implementing the full suite of Marketing strategies to increase revenue. I’m interested in ensuring that marketing efforts be creative and solve business problems rather than just be. And that makes continuous measurement and analytics imperative. My effort is integrating the offline and online worlds in communication and customer experience. This includes planning and implementing marketing strategies, marketing communication development, digital initiatives including organic and paid media, social media management, online reputation management, brand partnerships, market research and insights, employee communication, customer programmes, events and ground activities. Industry firsts include: - Digital Lead management process end-to-end - Implementation of Marketing Automation - Digital Video content strategy including Lives Skills & Expertise: Marketing Strategy | Integrated Marketing | Brand Development & Positioning | Brand Relaunch & New Market Launch | Strategic Planning | | Digital Sales Platform Development | Digital Transformation | Organic & Paid Digital Media| Social Media Marketing | Marketing Automation Market Research | Customer Insight | CRM & Customer Engagement Programs | Brand Alliances | Crisis Management | Online Reputation Management | Leading marketing and digital marketing Teams.