Applied Marketing Research, Inc. is the place to come for information and actionable results that will insure customer satisfaction and help your business succeed.
A full-service market research firm, Applied was established in 1993. Applied’s staff excel in the process of global marketing research and customer marketing. Applied researchers respond quickly to client needs for information and are totally committed to high quality research and systems. Combined with practical hands-on experience in marketing and sales management, Applied offers a unique blend of theoretical and real-world expertise.
Applied has completed both business-to-business (B2B) research and business to consumer (B2C) research for many Fortune 500/Global 1000 companies across an array of industries. These industries include advertising, energy, packaged goods, lawn and garden, non-profits, beverage, automotive (and after-market parts and products), transportation and distribution, computers, mobile devices, software, animal science, agribusiness, food service and restaurants, education, entertainment, financial services, insurance, healthcare, and construction. Our clients include John Deere, Colgate Palmolive, Coca Cola, Microsoft, Toyota Motors, Honda Motors, Pfizer, H&R Block, Toshiba, Hewlett-Packard, Canon, Yamaha, Sprint, ConocoPhillips, British Petroleum (BP)/Arco, Union Pacific Railroad, ITW Professional Brands, YRC Freight, and Hallmark.
Applied provides quantitative and qualitative marketing research services including:
*Traditional or web-based focus groups (virtual, chat and bulletin board) that may use projective and dial testing techniques
*Executive in-depth interviews (phone, web or on-site)
*Online survey research (mobile and PC)
*Advanced in-house multivariate and statistical modeling (conjoint analysis, significance testing, etc.)
*In-home product usage testing
*Mixed method survey (combining on-line, mail, and phone data collection methodologies)
*Longitudinal tracking studies
*Reports formatted to meet your company style preferences
Specific types of studies performed:
*Product development, packaging and concept testing research
*Pricing research
*Market segmentation research
*Brand identity and brand awareness research
*Advertising campaign, promotion and marketing communications research
*Consumer attitude and usage research
*Customer/employee/vendor satisfaction and loyalty research
Company Details
- Employees
- 11
- Founded
- -
- Address
- 2040 W 31st St, Lawrence,kansas 66046,united States
- Phone
- 800-381-5599
- d.****@****dmr.com
- Industry
- Market Research
- NAICS
-
Marketing Research and Public Opinion Polling
- Website
- appliedmr.com
- Keywords
- Web-based, survey research, using advanced techniques (conjoint, discrete choice, max-diff, Hierarchical Bayes), Mixed-mode survey capabilities (combining mail, phone, and on-line data collection), In-home product testing, Certified focus group moderator.
- HQ
- Lawrence, Kansas
Applied Marketing Research, Inc. Questions
Applied Marketing Research, Inc.'s helpline number is 800-381-5599
Applied Marketing Research, Inc.'s website is appliedmr.com
Applied Marketing Research, Inc.'s LinkedIn profile is https://www.linkedin.com/company/applied-marketing-research-inc.
Applied Marketing Research, Inc. has
11 employees.
View email and phone details for 11
employees at Applied Marketing Research, Inc..
Applied Marketing Research, Inc.'s industry is
Market Research
Applied Marketing Research, Inc.'s top competitors are
D&m Research,
Advantage Research, Inc.,
Jdh Consultants Llc,
Vernon Research Group,
Blue Room Research,
Realistic Management Consultancy (Rmc),
Inside Story,
Nazeq,
Glocal Insight Co., Ltd.,
Azurite Consulting.
Applied Marketing Research, Inc.'s support email address is d.phipps@appliedmr.com
Applied Marketing Research, Inc.'s categories are Market Research
Applied Marketing Research, Inc.'s founding year is 1993
