The history of Public Relations development in Indonesia conceptually happened in the 1950s. Its development in Indonesia follows the politics and statehood condition at that time. The PR expert agrees that PR authentically applied in Indonesia on 17th of August 1945.
Following the passage of time, the government recognized the need for the public to be informed about the development regarding Indonesia’s sovereignty recognition by the Dutch Colony. At that time, Indonesia had just relocated its capital from Yogyakarta to Jakarta, and the structural-functional reform of each element was underway. Started from that assessment, PR activities began to institutionalize by using the term Hubungan Masyarakat (Humas) because of the nature of the activity itself is more outwards.
In 1952, a foreign company in Indonesia, Stanvac Indonesia (owned by the Netherlands) used PR to approach Indonesian government. Furthermore, in 1954 Garuda Indonesia Airways started to develop its PR unit. Mabes Polri (Indonesian National Police) and various institutions have followed suit since 1955. Pertamina is the first private company in Indonesia to have its own PR. In the 60s, the term ‘purel’ as the acronym of PR is more popularly used than ‘humas’. In 1962, the presidium of PM Juanda Cabinet instructed each institution to have its own PR Unit; this year is the beginning of PR development in Indonesia.
With each company and institution realizing the functionality of PR to achieve their goal and as part of management strategy, the PR companies in Indonesia flourish, providing PR consultation, implementation, monitoring and evaluation of PR activities.
On 10th of April 1987, with the background to protect the Indonesian PR company to be able to serve as host in its own country, few PR figures who own their respective PR company; Inke Maris, Maria Wongsonagoro, Miranty Abidin, Edowati Sudjono, Srikandi Hakim, Sayono, Ida Sudoyo agreed to establish Indonesian PR Firm Association (APPRI).
Company Details
- Employees
- 17
- Founded
- -
- Address
- Jakarta Selatan , Dki Jakarta 12760, Id
- Industry
- Public Relations And Communications Services
- NAICS
-
Public Relations Agencies
- Website
- appri.org
- Keywords
- public relations, government relations, public affairs, media relations, media monitoring, digital public relations, marketing public relations, corporate public relations, internal communications, crisis pr management, content creation, influencer management, media intelligence, humas.
- HQ
- Jakarta Selatan , DKI Jakarta
Appri - Asosiasi Perusahaan Public Relations Indonesia Questions
Appri - Asosiasi Perusahaan Public Relations Indonesia's website is appri.org
Appri - Asosiasi Perusahaan Public Relations Indonesia's LinkedIn profile is https://id.linkedin.com/company/appri
Appri - Asosiasi Perusahaan Public Relations Indonesia has
17 employees.
View email and phone details for 17
employees at Appri - Asosiasi Perusahaan Public Relations Indonesia.
Appri - Asosiasi Perusahaan Public Relations Indonesia's industry is
Public Relations and Communications Services
Appri - Asosiasi Perusahaan Public Relations Indonesia's top competitors are
Govcom Insights,
Nolimit Indonesia,
Indonesia Communications (Id Comm),
Imajin Public Relations & Research,
Pt Perusahaan Pengelola Aset,
Imogen Public Relations,
Maverick Indonesia,
Fortuna,
Praxis Indonesia,
Pt. Perusahaan Perdagangan Indonesia.
Appri - Asosiasi Perusahaan Public Relations Indonesia's categories are Public Relations and Communications Services
Appri - Asosiasi Perusahaan Public Relations Indonesia's founding year is 1987
