AREA is a fashion and accessories design studio known for its quality craftsmanship, textile development, and innovative embellishment. Founded in 2014 by designers Piotrek Panszczyk and Beckett Fogg in downtown New York City, AREA has garnered a cult following with its modern and timeless take on beauty and glamour.
Beckett is originally from Lexington, Kentucky, and Piotrek was born in Poland and raised in Holland. After experience at Calvin Klein Collection and Chloé, respectively, they met at Parsons while pursuing their Masters in Fashion Design and Society. The designers meld their uniquely diverse backgrounds to explore history, aspiration, and conceptualized ideas of glamour through AREA.
Exploring perceptions of femininity and beauty are an ongoing reference for AREA; the ways in which these ideals evolve and change across time and cultures is a driving inspirational force for the brand. Through examining and challenging the evolution of beauty ideals, AREA celebrates duality and togetherness.
AREA’s signature style is multi-faceted; witty, inherently glamorous, playfully decadent and injected with a pop energy. The brand shares its name and spirit with the iconic 80s Manhattan nightclub, known for its fusion of art and performance in conceptually-themed nights attracting an eclectic mix of uptown and downtown scenes along with international celebrities.
Currently stocked at leading retailers around the globe, AREA has grown beyond its Downtown roots, spreading its ethos of inclusiveness and irreverent glamour around the globe.
Company Details
- Employees
- 239
- Founded
- -
- Address
- New York, New York 10013, Us
- Industry
- Retail Apparel And Fashion
- NAICS
-
Clothing and Clothing Accessories StoresClothing StoresShoe StoresMen's Clothing StoresWomen's Clothing StoresChildren's and Infants' Clothing StoresFamily Clothing StoresClothing Accessories StoresOther Clothing Stores
- Website
- https://www.area.nyc/
- Keywords
- Ready-to-Wear, Accessories, Craftmanship, Textile Development, Embellishment, Design, Fashion Design, Couture, Haute Couture.
- HQ
- New York, New York
Area Questions
Area's website is https://www.area.nyc/
Area's LinkedIn profile is https://www.linkedin.com/company/area-studio-nyc
Area has
239 employees.
View email and phone details for 239
employees at Area.
Area's industry is
Retail Apparel and Fashion
Area's top competitors are
Marc Jacobs,
Helmut Lang,
Khaite,
Alexanderwang Llc.,
Ulla Johnson,
Dion Lee,
The Row,
Proenza Schouler,
Oscar De La Renta,
Thom Browne, Inc..
Area's categories are Retail Apparel and Fashion
Area's founding year is 2014
