We are ASICS. And our five letters have meaning. ‘Anima Sana in Corpore Sano’ or a Sound Mind in a Sound Body. We’ve always believed in the positive benefits of movement.
The ASICS Digital division was created in 2016 and is based in Boston, Massachusetts. Our goal is to build innovative digital technologies to better connect the ASICS brand to its consumers. We are responsible for the continued development of global e-commerce platforms, and other digital services that inspire people to live "Sound Mind, Sound Body."
HISTORY
Runkeeper, a leading mobile running app, was founded in 2008 and one of the first apps available when the app store launched that year. The app now has over 50 million users across 180 countries and is available in 12 languages including English, Spanish, French, Italian, German, Brazilian Portuguese, Japanese, Swedish, Dutch, Russian, Korean, and Simplified Chinese. ASICS Group acquired Runkeeper in March of 2016 as a piece of the brand’s 2020 growth plan to continue to drive global expansion and improve the Direct-to-Consumer (DTC) experience.
ASICS has been dedicated to designing the most technically advanced footwear and athletic products in the world for over 60 years. In 1949, Mr. Kihachiro Onitsuka began his athletic footwear company (Onitsuka Co., Ltd.) by manufacturing basketball shoes out of his living room in Kobe, Japan. He chose the name ASICS for his company in 1977, based on a famous Latin phrase "Anima Sana In Corpore Sano", which when translated expresses the ancient ideal of "A Sound Mind in a Sound Body." ASICS was founded on the belief that the best way to create a healthy and happy lifestyle is to promote total health and fitness.
ASICS products were introduced to the United States in 1977 and brought with them an incredible story of athletic performance and technical advancements.
Company Details
- Employees
- 145
- Founded
- -
- Address
- 125 Summer St, Suite 300,netherlands
- in****@****per.com
- Industry
- Software Development
- NAICS
-
Software Publishers
- Website
- runkeeper.com
- Keywords
- Health & Fitness, Mobile Apps, Software Development, Digital Transformation, Retail, eCommerce.
- HQ
- Boston, MA
Asics Digital Questions
Asics Digital's website is runkeeper.com
Asics Digital's LinkedIn profile is https://www.linkedin.com/company/asics-digital
Asics Digital has
145 employees.
View email and phone details for 145
employees at Asics Digital.
Asics Digital's industry is
Software Development
Asics Digital's top competitors are
Asics,
Asics Apps,
Adidas,
Asics Technology,
Asics America Corporation,
Hoka,
Asics Emea,
Puma Group,
New Balance,
On.
Asics Digital's support email address is info@runkeeper.com
Asics Digital's categories are Software Development
Asics Digital's founding year is 2016
