Aspect43

Aspect43 is a Strategy and Analyst firm supporting enterprise technologies, high-growth startups, and investors across all areas of B2B SaaS with a specialty in using customer voice and market data to achieve cross-functional, strategic alignment for user retention and revenue growth. Being one of the few firms globally specializing in HRTech, Worktech, and the Future of Work market, we've been a trusted choice for hundreds of investors, tech companies, and service providers across 6 continents for analyst and advisory services. Our expertise starts with insights and market data on buyer behavior and trends and extends to strategic planning, correcting go-to-market, product marketing and market alignment issues, We have supported over $1 billion in investment and acquisitions in the market. Our clientele spans the spectrum from pre-seed startups to the world's largest enterprise technologies. Built by former CSO/CMO and principal analyst as a valuable extension of your internal teams, we are an essential resource for your marketing/PR agency partners, and a trusted advisor in your corner. Key Areas of Focus: *Market Intelligence & Market Education *Strategic Alignment - Internal, Market, or Product *Product Marketing - ICP, GTM, Positioning, New Market Identification, Product/Market Fit *Consensus & Innovation Workshops *Customer voice feedback sessions & focus groups; custom research *M&A and Investment strategy, identification, matching & risk evaluations - PE, VC & Strategic