b-ex GROUP Pte. Ltd.

b-ex GROUP located in Singapore is the holding company of b-ex Inc. b-ex, a hair care product manufacturer from Japan, responsibly develops, and brings branded beauty products to the market with the mission to provide "new beauty experiences". Starting our business from professional-use products (hair care, styling, perm, hair color) for hair salons, we are spreading our market not only to general consumer market in Japan, but also to the global market mainly targeting Asia.