Back2Basics, LLC of Minnesota

Back2Basics is a woman-owned boutique agency, founded in 2015 by an award-winning brand manager bringing over two decades of experience in micro brand management and digital content strategy solutions to the table. Our agency provides small business owners with a holistic approach to brand development and management, combining expert consultation and creative strategy in a flexible, fractional service model. We address common challenges faced by independent business owners: lack of time, uncertain technology skills, and unclear marketing resources or budgets. We work closely with our clients to create customized strategies that best fit their goals, resources, and budgets, acting as an extension of their team and always prioritizing brand integrity. The agency approaches client service from four key perspectives: ► Consulting: As a Fractional CMO, Back2Basics guides clients in brand strategy, design, communication, content, and more, ensuring every decision supports credibility and growth. ► Creating: The agency handles graphic design, content development, web design, digital and print marketing, and advertising, delivering polished, effective brand materials. ► Caring: Our team manages reputation, website maintenance, security, and social media, keeping brands safe and visible online. ► Coaching: Clients receive training in marketing best practices, tools, and resources, empowering them to take ownership of their brand and make informed strategic decisions. Back2Basics bridges the gap between concept and completion, providing expert support and strategic partnerships so business owners can focus on growth and building relationships.