BasEle

Dear Valued Customers and Partners, BasEle is a premium Vietnamese fashion accessories brand driven by a vision to "bring natural-material products with elegant designs and a contemporary Vietnamese essence to five-star international destinations." Our core product lines include silk scarves, sheep wool scarves, straw hats, straw bags, cotton bags, and leather handbags. BasEle is proudly present at renowned international shopping centers in Hanoi, such as Korea’s Lotte Center Hanoi, Japan’s The Loop by Takashimaya (Indochina Plaza Hanoi), and Thailand’s BigC Thang Long. BasEle has a proud history of collaboration and serves as an annual Christmas partner for prestigious five-star international hotels, including JW Marriott Hotel Hanoi (2023, 2024) and Intercontinental Hanoi West Lake (2021, 2022, 2023, 2024). In 2024, BasEle is honored to be the brand supplying 100% sheep wool scarves and establishing itself as a long-term provider of handcrafted straw hats for Amanoi, Vietnam’s most luxurious six-star resort, located in Vinh Hy, Ninh Thuan. In September 2024, BasEle proudly became a long-term partner of IPP Travel Retail, a member of the esteemed IPP Group. This milestone paves the way for BasEle-branded products to be available at IPP retail stores across Noi Bai, Tan Son Nhat, and Da Nang airports in the fourth quarter of 2024. By March 2025, BasEle has expanded its presence to two additional airports—Cam Ranh in Khanh Hoa and Phu Quoc—officially covering all IPP Travel Retail stores within Vietnam’s airport network. These achievements mark significant milestones in BasEle’s journey to establish a Vietnamese fashion brand that emphasizes natural materials and elegant designs. We aim to elevate it into a premium offering, appealing to modern, international clientele while showcasing a contemporary Vietnam to the global market through the language of fashion. BasEle hopes to have you by our side on this exciting journey! Warm regards, BasEle