BEL CHOU'S

BEL CHOU'S is a french shoe brand. Created in 2004, it is positioned on a middle and high-end strategy. The brand emphasizes the comfort and durability of its products, it offers leather shoes to mature and senior customers. Its very high level of comfort, its style and its price constitute the major assets which are very appreciated on the market. BEL CHOU'S is composed of a chain store offering leather shoes of very high comfort. The banner is experiencing very strong growth. Since in the space of thirteen months, twenty of its stores opened their doors and it now has 25 stores.