OOY Mobility BV | Blueplates

Blueplates is the mobility OS for driver-led fleets. We support ambitious taxi drivers with access to electric vehicles, smart tools, and the infrastructure they need to operate independently with more control, better margins, and less hassle. Our approach is radically different from traditional rental models and ride-hailing platforms. We don’t monetize per ride. Instead, we build a driver-first ecosystem that aligns technology, behavior and ownership. We’re based in Amsterdam and scaling across the Netherlands. With key partnerships in vehicle supply, energy and mobility, we’re laying the foundation for a new kind of infrastructure; one that serves both people and platforms. Blueplates is asset-light by design, but infrastructure-heavy in impact. Our next phase focuses on deeper integrations, behavioral intelligence and loyalty systems to unlock full potential for drivers and their fleets.