Bound Entertainment

Founded in 2019 by veteran entertainment executive and producer Samuel Yeunju Ha (known for OKJA, SNOWPIERCER, SECRET IN THEIR EYES, and EQUALS), Bound Entertainment is a visionary production company dedicated to crafting premium content for global audiences across television, film, and digital media. Headquartered strategically in Seoul and Los Angeles, the company bridges Asian and Western markets, prioritizing narratives that amplify Asian and diasporic voices while fostering cross-cultural dialogue. In addition to its production ventures, Bound Entertainment actively cultivates a robust intellectual property (IP) portfolio through original webtoon and webnovel publications, positioning itself at the forefront of innovative storytelling and multi-platform franchise development. Bound Entertainment established its global reputation in 2021 with DR. BRAIN, Apple TV+’s inaugural Korean-language original series, helmed by visionary auteur Kim Jee-woon (A TALE OF TWO SISTERS, I SAW THE DEVIL). Building on this success, the company recently completed production on NEWTOPIA, a highly anticipated Korean zombie action comedy series starring K-pop icon Jisoo (BLACKPINK) and celebrated actor Park Jeong-min (HELLBOUND). Slated for a February 2025 release on Coupang Play and Amazon Prime Video, NEWTOPIA exemplifies Bound’s commitment to delivering genre-defining content with international appeal. Through strategic collaborations and a focus on cutting-edge narratives, Bound Entertainment continues to redefine the global entertainment landscape, uniting world-class talent and untold stories under one creative banner.