BPMA Institute for Commercial Attitude & Sales Process Control

BPMA's vision of Trust, Partnership and Sales Process Control Since 1983, BPMA have specialised in making Sales Organisations more professional, focusing on Business-to-Business markets in Commerce, Industry and ICT. The key feature of BPMA's vision is building a solid foundation for an improved Commercial Attitude & Sales Process Control ( CA&SPC ) in your sales organisation. This means a commercial way of thinking and acting on partnership and trust combined with a strongly results-driven sales-ability. In today's sales processes complex DMU's are more and more common. It is an illusion to believe that superior contact quality (i.e. a high degree of personal trust) will spontaneously develop with all members of the DMU. To a large degree, your prospect's willingness to do business with you depends on your Sales Organisation's ability to build relationships of trust with persons who may not always “hit it off” naturally with your sales staff. This requires a mental change in commercial thinking and acting based on a wide and sincere interest in your customer's DMU members; in short, a powerful Commercial Attitude! All BPMA programmes are based on Commercial Attitude as the starting point. For that reason, there will be a common denominator for CA & SPC in your Sales Organisation. Maintaining this unified structure in sales approach implemented by BPMA (SPC)) should then be up to your Sales and/or Channel Management assisted by BPMA Coaches. Contact: info@bpma.nl