Brand Institute

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Brand Institute is the global leader in brand name and identity development. We provide a broad portfolio of services to our healthcare, consumer and business-to-business clients, including name development, trademark searches, market research, regulatory and visual identity solutions. As a company that provides specialized services to a sophisticated and discerning clientele, our people are paramount to our success. We staff each of our 18 global offices with experienced and knowledgeable professionals who provide attentive service and insightful strategic direction. Our Miami-based Headquarters Operational Team is the most experienced in our industry with over 400 years of combined branding experience. Our subsidiary, Drug Safety Institute (DSI), is led by former regulatory officials from the FDA, EMA and Health Canada. These industry thought leaders helped shape the global regulatory landscape as it pertains to proprietary (brand) and nonproprietary (USAN/INN) name development. They are now full-time Brand Institute employees who provide our clients with unparalleled guidance in the fields of name strategy, name safety research, labeling/packaging, and risk management. Our service-centric mindset, leading-edge team of regulatory professionals, and tenured operational staff have helped us become the #1 company in our category. We have partnered on the development of over 5,000 brand names and identities, and partner on approximately 80% of the drug names approved worldwide every year.
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Nutriband Initiates Global Brand Development for Abuse Deterrent Fentanyl Patch in Partnership with Brand Institute - Quiver Quantitative

Nutriband Initiates Global Brand Development for Abuse Deterrent Fentanyl Patch in Partnership with Brand Institute Quiver Quantitative

Introducing BI•Q™: Brand Institute's Suite of AI-Powered Branding Solutions - PR Newswire

Introducing BI•Q™: Brand Institute's Suite of AI-Powered Branding Solutions PR Newswire

Brand Institute Celebrates 30 Years of Naming Excellence - PR Newswire

Brand Institute Celebrates 30 Years of Naming Excellence PR Newswire

Brand Institute Senior Vice President of Professional Development on the Importance of Selecting an Experienced Agency when Renaming Your Company - PR Newswire

Brand Institute Senior Vice President of Professional Development on the Importance of Selecting an Experienced Agency when Renaming Your Company PR Newswire

Brand Institute Promotes Mark Ghobry to Divisional President, Western Europe & Emerging Markets - PR Newswire

Brand Institute Promotes Mark Ghobry to Divisional President, Western Europe & Emerging Markets PR Newswire

Brand Institute's President of Canadian Regulatory Affairs Updates Brand Name Assessment Methodology Based on Health Canada Trends - PR Newswire

Brand Institute's President of Canadian Regulatory Affairs Updates Brand Name Assessment Methodology Based on Health Canada Trends PR Newswire

Vaxzevria® Brand Naming Strategy and Logo Revealed - PR Newswire

Vaxzevria® Brand Naming Strategy and Logo Revealed PR Newswire

Brand Institute Announces Highest Mid-Year Success Rate for EMA Brand Name Approvals in Company's History - PR Newswire

Brand Institute Announces Highest Mid-Year Success Rate for EMA Brand Name Approvals in Company's History PR Newswire

Brand Institute Appoints William (Bill) Johnson to Co-Chief Executive Officer & President - PR Newswire

Brand Institute Appoints William (Bill) Johnson to Co-Chief Executive Officer & President PR Newswire

Brand Institute's Head of European Regulatory Affairs Discusses the EMA's Upcoming NRG Meeting Calendar - PR Newswire

Brand Institute's Head of European Regulatory Affairs Discusses the EMA's Upcoming NRG Meeting Calendar PR Newswire

Brand Institute Partners on Brand Name Development for FDA Approved Treatment for Attention Deficit Hyperactivity Disorder (ADHD) - PR Newswire

Brand Institute Partners on Brand Name Development for FDA Approved Treatment for Attention Deficit Hyperactivity Disorder (ADHD) PR Newswire

FDA Approves Alymsys® (bevacizumab-maly), a Biosimilar of Bevacizumab by Amneal Pharmaceuticals, Inc., developed by mAbxience - PR Newswire

FDA Approves Alymsys® (bevacizumab-maly), a Biosimilar of Bevacizumab by Amneal Pharmaceuticals, Inc., developed by mAbxience PR Newswire

Fujifilm's FIPAS™ Service Offers High-Tech Solution for Infrastructure Maintenance - PR Newswire

Fujifilm's FIPAS™ Service Offers High-Tech Solution for Infrastructure Maintenance PR Newswire

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