B-Side Events

B-Side is an experiential studio led by Executive Producer Ben Schlegel. We help brands, cities, and creators bring high-impact events to life. We focus on building experiences that actually work. This isn’t a traditional agency. No layers. No fluff. Just experienced strategy and clean execution. When you work with B-Side, you get senior-level thinking, a fast-moving process, and a team that makes the work easier for you. We offer everything from full-service production to ongoing partnership through our B-Side All Access model. Whether you need a one-time event or a long-term collaborator, we plug in where it matters most.experiences that drive engagement, spark connection, and create momentum. From one-off productions to long-term initiatives, we scale to meet the moment—and make it unforgettable. Learn more: BSideEvents.com