Believe The Hype Media

Believe the Hype Media is a partnership between Tom Read and Benyam Kidane consisting of freelance editorial & content creation arm along with an owned media arm including believethehypeNBA.com & the Believe The Hype - NBA Podcast. Believe the Hype Media is officially credentialed International Media by the NBA & offer regular interviews with NBA players & personalities. • Co-host of the tri-weekly NBA podcast, covering everything happening around the league. • Regularly publish written online content, including news, blog posts and player Q&A's. • Sourcing and conducting interviews with players, journalists, bloggers and NBA personalities. • Social media strategy and engagement with listeners through Facebook, Twitter and Vine • Conducting, editing and producing all audio content from player interviews to podcasts. • Appearing regularly on radio in both the United States and Australia as an NBA analyst.