Cashpoints

Cashpoints is a new customer loyalty programme for national retailers, launching to consumers in 2025. Cashpoints is a cross between retailers having their own programme and being part of a coalition programme, and will allow consumers to collect and spend their Cashpoints where they were earned or across the retailer village. Dubbed “loyalty in a box”, it is led by customer loyalty expert Ian Sutcliffe, co-founder of AA Smartfuel, and is supported by an experienced team who worked on the highly-engaged programme that had more than three million members. Cashpoints is a retail coalition community of both in-store and online partners, across multiple categories. It gives retail partners all the tools they need to run their own loyalty programme, drive revenue and enhance their understanding of the consumer - all without having to build a system, worry about cyber-security or fund all of the assets and the people required to run it. Email: enquiries@cashpoints.co.nz