Charle

About Charle Charle is a boutique communications studio led by Kara Wood and Jade Swords, specializing in high-impact PR, brand storytelling, and strategic visibility for founders, VCs, and purpose-driven companies. We work behind the scenes to make sure the right people are talking about you—for the right reasons. Whether you're launching a book, raising a round, scaling a brand, or building credibility in a crowded space, we help shape your narrative and get it heard. Our approach is sharp, personal, and grounded in real strategy—not fluff. Core Services 1. Strategic PR & Thought Leadership We secure podcast placements, media mentions, and profile opportunities that align with your long-term vision. We position you as a credible voice in your industry, not just a fleeting headline. Includes: Podcast pitching, media outreach, contributor content strategy, founder/CEO positioning. 2. Brand Story Development We help you articulate your mission, message, and momentum. From refining your origin story to crafting a clear value prop, we make sure your story resonates. Includes: Messaging audits, brand voice refinement, web copy, decks, and founder bios. 3. Investor Communications & Visibility Strategy We bridge the gap between great ideas and investor interest. Our work supports capital raises and stakeholder trust with clear, consistent, and confident messaging. Includes: Investor decks, IR campaigns, positioning statements, LinkedIn content, and newsletters. 4. Launch & Campaign Strategy From books to new ventures, we build launch strategies that get traction—combining earned media, founder visibility, and social storytelling. Includes: Launch plans, PR outreach, social media content, landing pages, and cross-channel strategy. We typically work with 3–4 clients at a time to ensure high-touch, bespoke service. If you're building something meaningful and need a strategic partner to help you shape and share your story—we’d love to connect.