Coffee or Tea Creative

Founder: John Dupuis Locations: Boston | New York City | London Coffee or Tea Creative is a consultancy firm dedicated to helping luxury brands translate and transform using design thinking, branded expression, and activation through seamless customer experiences and engagement. With over two decades of accomplishment in working with iconic brands in Retail and Product Design, Beauty and Skin Care lines, John brings his vision, strategy and vast network of relationships to his clients. Experienced in all aspects of retail, from business development, operations, sales and marketing to visual and experiential retail working with startups, emerging and growth stage, and long-established brands. Expertise: Brand Creation, Expression & Experience | Brand Reinvention & Repositioning | Transitioning Online Brands to IRL Markets | Product, Packaging and Store Design | Product Innovation, Launch & Activation | Retail Design & Architecture | Visual and Design Systems | Customer Experience Design | Operations | Strategic Global Partnerships Industries: Luxury Health & Beauty, Fashion, Cosmetics, Skin Care, Consumer Goods, Liquor & Wines, and Home Interiors & Furniture