Coalition for Privacy Compliance in Advertising (CPCA)

The Coalition for Privacy Compliance in Advertising (CPCA) is a non-profit organisation dedicated to align the practices of the advertising industry with regulatory requirements on privacy. CPCA wants to help shape a sustainable digital advertising sector that meets these key tests: ✅ Protects consumer rights to privacy ✅ Delivers value for advertisers ✅ Delivers strong and sustainable business models for publishers ✅ Increases the rate of technical innovation and competition in the market We work tirelessly to increase regulatory certainty around privacy, foster cross-jurisdictional harmonisation of legal requirements and create a level-playing field for digital advertising. And we will do so by working closely with key stakeholders: ➡️ Data protection regulators ➡️ Industry bodies representing publishers, advertisers, agencies and tech companies ➡️ Consumer rights organisations focused on privacy and data protection