Connected IQ

Connected IQ are a contextual targeting tool for advertising, we leverage cutting-edge machine learning to contextualize video content, enabling brands to reach their intended audience more effectively. We deliver on your campaign objectives in 3 ways: 1. We deep dive into your brand, messaging and customer personas to understand which contexts to target 2. We make it easy to integrate the targeting into your campaigns through your existing DSPs via Direct Deals 3. We work with you to monitor your campaign KPIs for CTV and adjust the targeting to get better results.