Conscience Marketing Training

Conscience Marketing training provides invaluable insight into sustainable marketing, focusing on CSR and ESG principles. Created by marketing strategist Karen Ainley who felt that current marketing strategy wasn't fit for purpose, it focuses on the 5Cs of Conscience Marketing framework - Customers, Climate, Communities, Colleagues and Credentials. It helps marketers to think differently about their approach to marketing and communications. Karen has been teaching media, marketing and social media courses for more than 25 years, both online and face to face, through B Corp accredited Mosaic Media and Marketing Training, a sister company to Mosaic - The Conscience Marketing Agency which she founded in 2000. She has also taught the CIM digital strategy training modules for Level 4 and 6 for the Academy for Marketing. Karen is a journalist by profession, having started out in newspapers before moving to the BBC, where she was a radio and TV reporter and newsreader. For further information, please visit the Conscience Marketing website at www.consciencemarketing.co.uk, and also www.mosaicmediatraining.co.uk.