Criterion Ventures

At Criterion, we shape markets for social change. Founded by Joy Anderson, Criterion has unique insights based on our values of grace, hospitality and invitation, our deceptively simple methodology and our history at the intersection of business and social change. We currently run three field building initiatives: Church as an Economic Being, Leaders Shaping Markets and Women Effect Investments. Each is managed in collaboration with a set of partners. Our role is to coordinate key project efforts, convene the ecosystems around each space and curate learning and tools as they are developed.