Cultiva Software

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About Cultiva – Powered by Tangerine Cultiva is a mobile-first data collection platform designed to bring visibility, speed, and precision to sales, distribution, and retail execution across Mozambique’s formal and informal trade. Built for the realities of African markets, Cultiva works offline, ensuring that data can be captured reliably in any location — from urban outlets to rural trading posts — and syncs automatically once reconnected. With real-time, geo-tagged insights from the field, Cultiva empowers brands, distributors, NGOs, and research teams to make smarter decisions by tracking: - Sales volumes & product availability - Stock in/out, pricing & promotions - Route-to-market (RTM) performance - Retail execution quality & strike rate - Consumer feedback & in-market reactions Our platform is used by leading FMCG players, research firms, and development partners who require accurate, on-the-ground insights across Mozambique’s complex and fast-moving retail landscape — especially in places where traditional methods fall short. From retail audits to loyalty program tracking, agricultural studies, and new product testing, Cultiva turns field data into actionable intelligence. Designed by Tangerine and supported by our international partner Marketing Guru Limited (MGL) in Cyprus, Cultiva is part of a larger ecosystem that enables organizations to run and manage synchronized data collection campaigns across multiple African countries — all in one platform. With a single regional dashboard, cross-country performance, campaign comparisons, and strategic alignment become easy to manage. Cultiva is more than just a tool — it’s a data capture system that uncovers precise market insights, thrives in challenging environments, and transforms how organizations understand and act on what’s happening on the ground.
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