Global Curcumin Association

MISSION: Increase public awareness about the production, quality and science of curcumin containing products; expand understanding of the solid science supporting both well-known and newfound benefits; and create needed transparency about product quality. PURPOSE: * Unify the voice for the curcumin category * Promote growth and science * Educate media, regulators, health care professionals, industry, and ultimately consumers * Protect the curcumin category from those that would willfully or unknowingly exploit it through poor quality or adulterated products