The introduction of Blockchain to the Digital Media industry is timely. Data breaches by technology vendors are common. Consumers are tracked every day with hidden cookies and permissions we subconsciously grant. According to a Juniper study, ad losses reached $42 billion in 2019 and are expected to be pushed to $100 billion by 2023. Blockchain will ensure transparency throughout the supply chain by serving ads and paying for the actual human interactions on the ads rather than automated and fraudulent traffic.
DataChain Labs, Inc. (DC Labs) is a revolutionary Blockchain-based Digital Media Exchange that solves the $100B+ issue of fraud and distrust in the massive Digital Advertising Supply Chain and reduces the 50%+ of ad spend taken by middlemen. With deployment of Blockchain smart contracts between Publishers and Ad Buyers, multiple steps in the supply chain will be eliminated, resulting in a more effective ad spend and a more significant yield for publishers.
Company Details
- Address
- 3535 Peachtree Rd Suite 520 #331, Atlanta,ga 30326,united States
- Industry
- Online Audio And Video Media
- Website
- https://www.datachainlabs.com/
- Keywords
- Atlanta.
- HQ
- Atlanta, GA
Datachain Labs Questions
Datachain Labs's website is https://www.datachainlabs.com/
Datachain Labs's LinkedIn profile is https://www.linkedin.com/company/datachainlabs
Datachain Labs's industry is
Online Audio and Video Media
Datachain Labs's top competitors are
Data Dex,
Venture Atlanta Conference,
Political Iq,
Gamesquare Holdings Inc.,
Alpargatas S.a.,
Inform, Inc,
Adlift Inc.,
Novum,
Edgar Allan,
Ltn.
Datachain Labs's categories are Online Audio and Video Media
