Qapture (by Sodyo)

In an increasingly challenging, evolving and competitive digital world, linear networks today need one critical thing to drive revenue and propel their business forward: data. Data about their viewers and about which content resonates best, which brings them much closer to connected TV and affords their advertisers the opportunity to offer more personalized experiences for their audiences. And it stands to reason that the more engaged your audience is, the better the quality of this data. Data drives insight and understanding, which in turn drive revenue growth for networks and advertisers alike. But getting such high quality data today isn’t easy — not by a long shot. And that’s just the first step. Because if you can’t analyze, evaluate and activate around it, what’s the point? That data is quite literally next to worthless. And that’s exactly where Qapture comes in. Simply put, we provide next-generation data acquisition. By leveraging the very latest scanning technology, which works instantaneously and from a distance (e.g., the comfort of your favorite sofa), we power content experiences that drive audience engagement. We then capture the data, which is higher quality because of this increased engagement – it’s better than that you can get pretty much anywhere else. It’s collected and then integrated into leading edge dashboards that allow you to analyze and activate the information to maximize its value and efficiently drive revenue. With industry-leading customer service and tailored adaptation and integration, Qapture fits into your current data strategy while providing a level of interaction and insight you’ve never had before. Which means you can do so much more than you’ve ever been able to. Qapture. The drama is in the data. Facebook: https://www.facebook.com/QaptureData Instagram: https://www.instagram.com/qapturedata Website: https://www.qapture.co