Destination Docklands

Destination Docklands Limited (DDL) is the destination management organisation for Docklands. DDL aims to broaden the exposure of Docklands to local, intrastate, interstate and international markets. Whilst concentrating on this, DDL also works on generating financial efficiencies and maximising marketing opportunities. DDL has the support of Docklands stakeholders such as City of Melbourne, Places Victoria (successor to VicUrban), ING Real Estate, Atlantic Group, MAB, Mirvac, Lend Lease and other Docklands groups such as Docklands Chamber of Commerce and Docklands Community Association, working together to put forward a year round marketing and events program. Docklands is an evolving precinct within Melbourne currently half-way through its development into a living, working, retail and entertainment precinct. There are twelve voluntary directors on the Destination Docklands Board as well as a full time Director, Marketing & Events, part time Communications Manager and external Event Contractors.