Difference Engine

Difference Engine is a revenue-led marketing agency for us, customer understanding + digital advertising = growth. We develop customer understanding, capture demand with digital advertising campaigns and then scale what works to drive revenue, working with clients across B2C, B2B and B2G. Every brand’s growth engine is different. We initiate projects by working with clients to identify where they need to focus to drive growth. Our simple methodology delivers agile marketing intel to focus investment allocation and accelerate revenue fast. We: Hypothesise growth drivers based on customer behaviour data. Test to develop effective attribution and revenue models. Calibrate the optimal marketing mix. Scale responsive, agile campaigns that grow revenue. Difference Engine's Three Delivery Models Development & Coaching We build teams’ capability and they deliver Collaboration We build teams’ capability and share delivery Outsourced We deliver as an extension of the team