Digikiq is the confluence of digital strategies for all stakeholders in the pharmaceutical and healthcare industry. We are digital strategists and practitioners of digital engagement, content & influencer marketing alongside building consumer experience.
We give you an understanding of how to transform internally - to gather, mine and bring meaning out of data. We share learning on how you can influence patients, retailers, hospitals, and doctors digitally.
We believe that real change for a business is not a function of an agency or technology or HiPPO "highest paid person in the office" opinion – but rather the consumer.
Every new customer that starts a dialogue about you, adds much more value than any advertising can. People get frustrated by brands that treat social media as a fire-hose for one-way promotions rather than a two-way conversation—essentially removing the “social” out of social media. See how much that video ad on YouTube pisses you off? When was the last time you watched a full add without skipping it after 5 seconds? How can you make your content un-skippable?
Welcome to the digital arena, where if your content isn’t relevant to your customers, you are likely to make them gag!
The biggest problem with pharma in the digital space is that everyone is most often guessing. Content writers are unsure where their target audience is, what are they looking for, how to reach them or even how much does it cost to reach them. Digital teams are often unsure about what digital channels work best for different consumer groups or what is the best engagement option based on regulatory constraints.
Our mission at Digikiq is to make this pharma digital space more transparent and a little less confusing. On this blog, you will find that our experiences will give you the answer to “so what does this mean" for the pharmaceutical and healthcare business?
We look forward to share interesting stories with you.
Company Details
- Founded
- -
- Address
- Bandra Kurla Complex Road, Mumbai,maharashtra,india
- Industry
- Technology, Information And Internet
- Website
- http://www.digikiq.com
- Keywords
- Digital marekting, Social media marketing, Inbound marketing, Email marketing, Content marketing, Analytics, R, eCommerce.
- HQ
- Mumbai, Maharashtra
Digikiq Questions
Digikiq's website is http://www.digikiq.com
Digikiq's LinkedIn profile is https://in.linkedin.com/company/digikiq
Digikiq's industry is
Technology, Information and Internet
Digikiq's categories are Technology, Information and Internet
Digikiq's founding year is 2016
