Digital Marketing Analytics: In Theory And In Practice

Company

Digital Marketing Analytics: In Theory And In Practice

Advertising Services Chicago, Illinois, United States 1 employees

Employees: 1
Contacts: 1
Emails: 1

dmabook.com LinkedIn

Digital Marketing Analytics: In Theory And In Practice Overview

Headquarters: Chicago, Illinois, United States
Website: dmabook.com
Industry: Advertising Services
Employees: 1
Founded: 2019
NAICS: Marketing Consulting Services

Keywords

Chicago

About Digital Marketing Analytics: In Theory And In Practice

From Kevin Hartman, Director of Analytics at Google, comes an essential guide for anyone seeking to collect, analyze, and visualize data in today's digital world. Even if you know nothing about digital marketing analytics, digital marketing analytics knows plenty about you. It’s a fundamental, inescapable, and permanent cornerstone of modern business that affects the lives of analytics professionals and consumers in equal measure. This five-part book is an attempt to provide the context, perspective, and information needed to make analytics accessible to people who understand its reach and relevance and want to learn more.

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Digital Marketing Analytics: In Theory And In Practice Org Chart

Sample employees and titles

Name	Title	Location	Contact
Kevin Hartman	Associate Teaching Professor at the University of Notre Dame, Former Chief Analytics Strategist at Google, Author "Digital Marketing Analytics	Chicago, Illinois, United States	Email