DOTTO Creations

What if you were in a world with infinite potential but distinguished by often disappointing results? What if you wanted to make a difference but you got stuck in a lethargic process? Dotto Creations is the direct result of this dissatisfaction, the creature of two minds born and raised in the Italian – and not only – Automotive Design field, working for companies as renowned as Pininfarina and Italdesign. Two minds tired of preconceptions and limits that exist in a conservative and static world. Dotto Creations is, before anything else, a philosophy of existence: let’s start back from scratch, from a blank sheet, let’s free ourselves from any chain, let’s put ourselves in kid’s shoes and call into question everything that surrounds us. What is the reason of things? Who defined it? Who designed it? Who chose the perspective and the viewpoint through we see things? Do we really believe in the world we are in, and in the way we live it, or could we benefit from alternative viewpoints, not inevitably new or necessarily opposite? This philosophy flows into the design with a main value, the Simplifying: studying and researching the true essence of things and enhancing it, simplifying the excessive. Stealing ideas from any branch of knowledge, from art to engineering, from literature to physics. The result are artworks, unique in their kind, that try to challenge, not even too softly, the state of art and, what we define as, the “natural” evolution of Things. All of this is entirely handcraft in our Laboratory in Italy, a few kilometers from Turin. Biancaneve is the first Creation, the manifesto of an original and honest approach, that wants to raise the voice and show that, if you really want to, it’s possible to avoid compromising.