EINSTEIN Project

Excellence initiative for nutrifood-based theranostics for healthy European society. Project funded by Horizon Europe Research & Innovation Programmes - Coordination and Support Actions. Coordinator: University of Novi Sad. This project is funded by the European Union under #HorizonEU Research and Innovation Programme. Any related posts reflect only the views of the project. Transformations are needed throughout Europe, including a widening country - Serbia, especially in terms of institutional reforms and upskilling. With this in mind, we created the Excellence Initiative of Science-Tech Team for European Innovations (EINSTEIN), which consists of nine institutions from Serbia, Austria, the Netherlands and Denmark. The EINSTEIN will use a trans- and multi-disciplinary approach to increase knowledge and technologies in the organic production of crops with improved nutritional and bioactive properties (nutricrops) for human nutrition, which will be also used as a raw material for manufacturing nutrifood-based sensors and microfluidic chips that will have a dual function: therapeutic and diagnostic. The transformation model that will reform the outdated education system in Serbia is proposed. Successfully implemented transformation in Serbia through this project will spread like a positive tide of change in education, research and innovation system throughout the whole Western Balkans region. Our inspiration: This project was inspired by Mileva Maric-Einstein, Serbian physicist, mathematician, and the first wife of Albert Einstein. She was the only woman among Einstein’s fellow students at Zürich Polytechnic and the one whose achievements went unnoticed, often overshadowed by her more famous husband. There is ongoing debate about the extent of her contributions to his groundbreaking theories. We believe that Mileva played a significant role in the early stages of Einstein’s work, especially during their time at the patent office in Bern.