EPIN

EPIN brings Epic-Wins to Suppliers from around the world to Retailers. OUR LEADERSHIP: Our team has more than 50 years of experience in account management, business development, category management, shopper marketing and research in CPG. Our experience and expertise was acquired and accumulated in careers with companies like The Coca Cola Company, General Mills, GE, Tyson Foods, Tetra Pak, Alberto Culver and Sara Lee. We also have extensive experience and touch points in all channels of trade with virtually every major retailer. PARTNERS: We currently represent several clients from both Brazil and the United States in the CPG space . Our clients produce a varied array of products from food, beverage, and household cleaning products to durable goods. We are selling their products into all channels Grocery, Drug, Mass, Convenience, Dollar, Foodservice, Pet, Specialty and DIY. We don't look for bids we commit to a process of due diligence that creates a fact base on the targeted product category, retailer, markets and data individual store's sales and trade areas, retailer's competition and the targeted shopper to uncover the white spaces for gaining profitable distribution. We then build a case for distribution. Then we leverage our connections, relationships and knowledge of retailers to place our client's products with select retailers. WHAT WE DO: We specialize in working with manufacturers to gain distribution in the private label space. We offer a range of services designed to introduce our clients to retailers and build a story to articulate the "whys" to a retailer to partner with our client: 1) profitability, 2) shopper preferences /segmentation studies 3) white spaces 4) price 5) category / segment position 6) competitive set-analysis (by market, by channel, by store trade area, by category) 7) continuous support (category management) 8) best stores for distribution We manage YOUR products to Epic Wins!