ESSNTL

ESSNTL helps ambitious B2B startups and their leadership teams unlock sustainable growth pathways and avoid making costly go-to-market missteps across programs, ops, tech stack, measurement, and people. We operate at the intersection of go-to-market, marketing, finance, and data and support our clients in advisory, fractional and project-based capacity. ESSNTL is founded and led by two serial B2B marketing and finance leaders, Danielle Gotkis and Maria Frolova. As former startups executives they are no strangers to tackling scale-up challenges for Fintech, AI, and Saas innovators such as Feedzai, dLocal (NASDAQ: DLO), Recurly, Republic, and Pecan AI. Over the course of their careers they’ve fueled $0-$100M ARR growth and supported 9+ figure M&As, fundraising with top tier VCs, major global expansions, as well as pivots. They also helped create several unicorns and tens of billions of dollars in shareholder value.