Evoc

evoc was born out of frustration with lack of objective Win/Loss insights. For the past 10 years we saw great teams putting blood, sweat and tears into taking their products to new markets. Yet, the best intentions can't beat objective data that actually explains the success, or lack of it, per customer. Our sole reason for being at evoc is to equip GTM teams with objective insights with our Win/Loss programs. They include effective Won/Lost customer interviews, surveys and data analysis performed by skilled program managers that care about the truth.