eVOC Insights, LLC

eVOC Insights provides “voice of the customer” research that delivers actionable qualitative and quantitative insights into the behavior, thoughts and attitudes of customers online. We often provide a combination of qualitative and quantitative interactive market research, online technology and strategy consulting to answer our clients’ key business questions. With expertise in both Web-Based testing and Lab-Based research, we can deliver the best methodology that meets your needs in the most cost effective manner. This approach has helped many of our clients including PG&E, Pfizer, Live Nation, and AXP among dozens of others across many industries. Typical questions we answer are: • How can I convert more site visitors into customers? • How can I improve the navigation and usability of my website? • How effective are our new designs in satisfying our target users? • How does my target customer conduct research or make an online purchase? • How can I measure the impact of a site redesign or marketing campaign? • What is the competitive landscape and what are our strengths and weaknesses?