Excellence Diffusion

Excellence Diffusion offers innovative support in commercial development in French selective perfumery for perfume and cosmetic brands that have the ambition to set up and/or grow in the most demanding market in the world. Excellence Diffusion is differentiated by a profitable commercial proposal defined by a strategy of regrouping partner brands, in a context of concentration of distributors and manufacturers. Chaired by Yannick Decary, a passionate and recognized expert on the French selective distribution market, Excellence diffusion is constantly innovating by proposing new services that meet all the needs and current challenges: - Audit: analysis of the environment to assess the potential and opportunities to be seized. - Strategy: proposal strength and implementation of commercial and marketing strategies. - Commercial development: negotiations, trade-marketing, management and follow-up of sales outlets. - Marketing: Definition and management of marketing levers to enhance the image of your brands. - Sales force: Establishment of a sell-out sales force (technico-commercials and hostesses) to meet the needs of the market and the priorities of your brands. - Animations: management of the planning and implementation of the hostesses at the points of sale by optimizing the costs with innovative solutions. - Sourcing of talents: Research and approach of rare, precise and high level profiles of the sector. - Training: Creation of support if necessary (translation and optimization) and training of teams. - Distribution: Organizes and ensures marketing. Realization of customized study. - Website: Creation of your website and management of webmarketing campaigns to ensure its performance. - Social Media: Creating and animating your community on social networks.