CB RISE EYEWEAR Co. is based in Tel Aviv—Israel’s vibrant hub of innovation and commerce along the Mediterranean coast. Our mission is to introduce and grow world-class eyewear brands in the Israeli market through exclusive distribution and strategic brand-building. We specialize in premium lifestyle, sports, tactical, and watersports sunglasses—bringing globally recognized names with authentic stories and advanced technologies to local audiences.
Our experienced team delivers nationwide sales coverage across optical chains, outdoor retailers, tactical suppliers, and premium lifestyle stores. We drive awareness and growth through a blend of PR, digital marketing, in-store promotions, and incentives—ensuring strong brand presence and long-term success.
Our portfolio includes WILEY X, the global leader in protective eyewear for military, police, and tactical professionals. All models meet ANSI Z87.1+ and MIL-PRF-32432A standards, and we are an authorized supplier to the Israeli Ministry of Defense. We also represent REVO, featuring NASA-based polarized lens technology for superior clarity, UV protection, and glare reduction. REVO’s Light Management System™ continues to set the standard in optical innovation.
For everyday performance and lifestyle, we offer KAENON, California-designed sunglasses crafted with precision Japanese optics. For watersports, LiP Sunglasses are engineered for extreme conditions with floating TR90 frames, ZEISS and photochromic lenses, and optional anti-fog and leash systems. Finally, we proudly distribute ARENA Eyewear—luxury sunglasses handcrafted in Italy and designed by Frank Stephenson, celebrating 50 years of iconic style.
At EYEWEAR, we don’t just sell sunglasses—we find the right audience for each brand’s unique identity.
Company Details
- Employees
- 19
- Founded
- -
- Address
- Tel Aviv, Il
- Industry
- Retail
- NAICS
-
Retail TradeMotor Vehicle and Parts DealersSporting Goods, Hobby, Musical Instrument, and Book StoresGeneral Merchandise StoresMiscellaneous Store RetailersNonstore RetailersProfessional and Commercial Equipment and Supplies Merchant WholesalersMiscellaneous Durable Goods Merchant WholesalersMiscellaneous Nondurable Goods Merchant WholesalersOther Motor Vehicle DealersAutomotive Parts, Accessories, and Tire StoresSporting Goods, Hobby, and Musical Instrument StoresDepartment StoresGeneral Merchandise Stores, including Warehouse Clubs and SupercentersOther Miscellaneous Store RetailersVending Machine OperatorsDirect Selling EstablishmentsRecreational Vehicle DealersMotorcycle, Boat, and Other Motor Vehicle DealersAutomotive Parts and Accessories StoresTire DealersSporting Goods StoresHobby, Toy, and Game StoresSewing, Needlework, and Piece Goods StoresPet and Pet Supplies StoresArt DealersManufactured (Mobile) Home DealersAll Other Miscellaneous Store RetailersFuel DealersOther Direct Selling EstablishmentsBoat DealersMotorcycle, ATV, and All Other Motor Vehicle DealersMusical Instrument and Supplies StoresWarehouse Clubs and SupercentersAll Other General Merchandise StoresTobacco StoresAll Other Miscellaneous Store Retailers (except Tobacco Stores)
- Website
- http://www.cbrise.com
- Keywords
- Licencing, Distribution, Retail, Marketing, ecommerce.
- HQ
- Tel Aviv
Eyewear Questions
Eyewear's website is http://www.cbrise.com
Eyewear's LinkedIn profile is https://il.linkedin.com/company/eyewearco
Eyewear has
19 employees.
View email and phone details for 19
employees at Eyewear.
Eyewear's industry is
Retail
Eyewear's top competitors are
Eyewear Club,
Eyewear By Olga,
Eyewear Candy,
Eyewear America,
Eyewear Junkie,
Eyewear Originals Est.,
Modo Eyewear,
Eyewear On The Go,
Eyewear Gallery- Medical Eyecare & Designer Eyewear,
Eyewear Intelligence.
Eyewear's categories are Retail
Eyewear's founding year is 2005
