Farr and Swit, LLC

We measure time not by the hands on our watch, but the moments we make. Proudly assembled in the US, our timepieces embody craftsmanship, innovation, with a dash of fun. Farr + Swit (pronounced: “fair and swit”) was founded with a mission to get people excited about watches and give them a durable timepiece to wear as they enjoy their adventures through life. Our flagship watch, the Seaplane Automatic, is built with high quality materials, meticulous attention to detail and powered by a Swiss workhorse automatic movement. Assembled in the USA and produced in a limited number of 500. A wrist watch that accompanies you along your adventures, from the boardroom to the beach