Far Shore Merchants

We love rum, pure and simple. We also love it’s potential as a great all-round drink. That’s why we’re put a lot of time and effort – and more love – into developing a portfolio of brands that will appeal to consumers across all the different segments of the rum market. With strong branding and engaging back stories, our exceptional, easy-drinking British-made rum comes with a huge inventory of marketing material and support to help you share the message – and the love. Our brands are a crafted range of true British rums, using the highest quality ingredients and A-grade molasses. We make our rum from scratch, controlling the process from fermentation to distillation and ageing, ensuring each one is rich, flavourful, and easy to drink. We continue to find sustainable ways of working and processing our spirits, from the wind turbines that power our distillery to our insistence on paper wrapping tape. These is just the start of our continued search to be as responsible and green as possible.